Measure and Improve.

Measuring the Impact of Product Copy

Leverage the power of our Impact Insights to gather data and analyze your content, enabling you to make data-driven decisions about content

GDPR Compliant

With our Metrics add-on you have a first-party data supplier on your website, providing data first hand – a GDPR-compliant personalization solution.

More Insights

No data is lost due to ad blockers, so meaningful insights about page views, engagement, and conversions that happen on each of your product pages are possible.

Scalable Testing

Get data on A/B testing scenarios of your content variations and roll them out at scale with axite.

Personalize with Precision

How Metrics Drives Data-Centric Optimization

Making informed, data-driven decisions is pivotal in today's e-commerce landscape. By acting as a GDPR-compliant, first-party data provider, Metrics equips you with firsthand insights. This empowers you to refine and tailor your product pages based on genuine data, not just intuition.

In a nutshell: Metrics captures visitor behavior data, seamlessly feeding it into the axite software. View content performance, revealing the direct impact of text refinements on product page success. Utilize this data for enhancements, such as refining product descriptions.

Get started

Easy Integration, Maximum Impact

Keep Your Systems

You can keep your running systems. The tracking integrates into them.

Add Tracking Snippet

Add the AX tracking snippet to your website for loading the tracking script.

Add Data Attributes

Add data attributes to enable conversion elements (e.g. add cart button) and track conversions.

Make Data-Based Decisions

Finally user behavior is analyzed and you can make decisions based on data.

Be a Winner Like These Folks

Some Nice Things Our Clients Say About Us

Thanks to AX Semantics, generating product descriptions for a product group of 5,000 items and more becomes a breeze.

Niels Willaert
Product Marketing Specialist at TVH

With AX Semantics, we can take what we used to do internally with a lot of Excel and a lot of extra work and put it into an automated process, which of course scales completely differently.