MISUMI handles product descriptions on a scale of millions. Billiger.de significantly improves its visibility index through continuous optimisation. OTTO has relied on text automation ever since it was invented.
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Products
MISUMI manages 20 million products in 4 languages. Text automation enables MISUMI to describe and optimise products online.
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Better visibility
billiger.de was able to improve its visibility from 13 to 80 points by optimising product descriptions.
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Years
OTTO has relied on this technology since the beginning of text automation and has established itself as a marketplace to this day.
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Potenziale auszuschöpfen
Start now with your product texts
Product descriptions, meta descriptions, meta titles for all channels, for all languages - automated, controllable and customisable for success.
Experiments with product texts? Previously unthinkable. axite enables you to treat product texts of any size like performance marketing.
01.
Agility
It is important for MISUMI to be able to react quickly to changes in the market and to take them into account in the product descriptions. To do this, the company needs a system like axite, which makes it possible to adapt and play out many texts quickly.
02.
Efficiency
Briefings, prompts, quality assurance, text creation and updating - all automated for the entire product content with your own specifications - make your editorial processes as efficient as possible. Billiger.de manages to create 100,000 product texts and update 250,000 texts per year with 2 copywriters.
03.
Business Impact
Continuous data-driven optimisation and adaptation of content is crucial to success in e-commerce. axite is designed to enable companies to create and optimise product texts in such a way that they have a positive impact on the company's success. And with reasonable effort.
04.
No limits
Automation opens up unlimited possibilities for text quality.
The automation of content processes breaks all the natural boundaries that apply to detailed product communication. Resource bottlenecks, administrative complexity and transparency of success for many product texts are no longer a problem.
05.
Every PDP a sales pitch
From the central basic text to the EPIC product description. From laying the foundations to persuasion.
In e-commerce, the quality of the product description is crucial for success. The evolution from simple product texts to well thought-out, multi-part product descriptions can significantly increase the potential of your shop.
While a concise product description forms the foundation, an EPIC product description with all its elements becomes a customised sales pitch.
Even more product detail pages from our customers.
fashionette
Luxury fashion providers such as fashionette can use automated product descriptions to place brand messages alongside product information particularly well. And in several languages.
Otto
Otto covers a large part of its product range with automated product descriptions and can therefore offer its customers detailed information about the product.
obi
Obi can offer a product description for even the smallest screw through automation and also automates the generation of images with dimensions.
billiger.de
Billiger.de automates a large part of the text components and was able to optimise the texts for individual consultants. Visibility has increased by more than 500 %.
Be just as successful as our customers
A few statements from our enthusiastic fans
Thanks to AX Semantics, generating product descriptions for a product group of 5,000 items and more becomes a breeze.
Niels Willaert
Product Marketing Specialist at TVH
With AX Semantics, we can take what we used to do internally with a lot of Excel and a lot of extra work and put it into an automated process, which of course scales completely differently.
Andreas Serra
Team Leader Engineering Data Service at Misumi
We achieve 57% more conversions thanks to automated product descriptions.
Stephan Bayer
Managing Director, Metav Werkzeuge GmbH
Without automated text creation, it would be impossible to write descriptions for billiger.de's huge range of products.
Bernd Vermaaten
CEO von billiger.de
Great support and a smart product that get results - it moves your bottom line!
Chris Hanage
MD at Nextville Limited
Our automated product descriptions are indistinguishable from manually written ones.
Vanessa Wurster
Head of E-Commerce & Online Marketing and Lisa Bleser, Team Leader Online Marketing
Thanks to automated text creation, we can write thousands of unique product descriptions in 17 languages.
Jakob Høy Biegel
CEO of Skatepro
Other Best Practices.
Product Listing Pages (PLP)
Offer the right products for every search combination
Mehrsprachige Produkttexte
Deine Produkttexte lokalisiert für alle Märkte – für deinen internationalen Sale!
